The interactive Fantàstix project by Super3, an immersive space featuring 4D technology, has opened in Barcelona. Developed by 3Cat and Grup Transversal, the initiative aims to highlight "the power of stories" and encourage imagination among children.
Located in the Sagrada Família neighbourhood, the 2,000 square metre space offered exclusive access this weekend to winners of a Club Super3 competition, according to an organisation statement. It will officially open to the public on 22 May, operating from 5pm to 8pm on weekdays and from 10am to 8pm on weekends and holidays.
From September, Fantàstix will also include a theatre with an annual programme of family shows featuring Super3 characters such as Titó, Mic, and the Beta. The space is designed to be a pedagogical resource for schools.
The immersive experience lasts one hour, allowing children aged 2 to 12 and their families to become "protagonists of a collective adventure". This journey is guided by Super3 characters Titó, Mic, the Beta, some characters from 'Fuet', Lady Bug, and Maya the Bee.
The experience combines traditional Catalan and universal narratives, including 'Patufet', 'Around the World in 80 Days', and 'Alice in Wonderland'. It uses "disruptive" technologies and ends with a 4D experience within an interactive environment that includes the Super3 imaginary.
Expanding the Super3 Community
Rosa Romà, president of 3Cat, stated that the new space marks Super3's 35th anniversary this year. She said it aims to "expand this large community of children and families, which unites several generations around an imaginary full of values and learning."
Romà added, "From now on, we will have a physical meeting point to live an immersive experience accompanied by the most beloved Super3 characters. This initiative will bring us closer to families, as part of a strategic project with great social impact, resulting from the alliance between 3Cat and Grup Transversal."
Eudald Tomasa, CEO of Grup Transversal, the company responsible for the project's creation, funding, and management, emphasised that the space "is born with the desire to redefine what a cultural experience for families can be today." He noted that in a context where "highly visual, but often superficial, spaces proliferate," Fantàstix offers a model where technology, narrative, and participation serve the content to create entertainment with values.
